Netjoy Holdings Ltd

Detailed Description

Netjoy Holdings Limited, an investment holding company, principally engages in the provision of online advertising services in the People's Republic of China. It operates through two segments, Online Marketing Solutions Business and Pan-Entertainment Content Services Business. The company provides short video marketing solutions and online content services. It principally engages in operating its Huabian Platform, a pan entertainment-oriented content platform; planning and producing short videos for audiences and advertisers. The company also provides integrated services comprising creative design, production, programmatic precise distribution, performance tracking, and reporting of short video marketing content. In addition, it offers technical and consultation, as well as marketing services; and operates an entertainment-oriented content platform. The company's customers primarily include advertisers and advertising agencies for its online marketing solutions; and third-party ad networks and advertisers for advertising spaces on its Huabian Platform. It serves an advertiser base operating in a range of industry verticals, including online gaming, financial services, e-commerce, internet services, advertising, and culture and media. The company was founded in 2012 and is headquartered in Shanghai, China.